creative direction

Select projects as founding Creative Director at Mighty Fine Inc. 1997-2002

Blue Ribbon

The Blue Ribbon clothing line referenced hot rod, roller derby and carnival cultures. The ad campaign featured NYC rock stars, go-go boys and a burlesque performer. Seen above, Theo Kogan of the Lunachicks tattooing go-go boy Matt Bell, Galadriel and Hopey Rock of Candy Ass, Miss Guy of the Toilet Boys with producer Lyle Derek and burlesque artist The World Famous Bob.

French Kitty

Michael Economy’s French Kitty became Mighty Fine’s first original licensing entity, which included a three book publishing deal with Abrams Books, written and illustrated by Michael Economy and a line of Madame Alexander dolls.

Sugar High

Clothing line based on Michael Economy’s original character series Sugar High.

Licensed characters

Clothing and accessory lines based on re-imagined licensed characters Hello Kitty, Peanuts, Popeye and Betty Boop.